What is the Benefit of Eco Labeling?

Eco-labeling is an effective way of informing customers about the human health and environmental impacts of selected products and the choices they can make. It gives people the power to distinguish between products that are harmful to humans and the environment.

Eco-labeling is generally less expensive than regulatory controls. By empowering customers and manufacturers to make healthy and environmentally supportive decisions, the need for regulation is kept to a minimum. This is beneficial for both government and industry.

When customers choose healthy and environmentally friendly eco-labeled products, they have a direct impact on supply and demand in the market. This is a signal that is driving the market towards more environmental awareness.

A dynamic market for eco-labeled products promotes a corporate commitment to continuous environmental and social improvement.

The environmental certification program is a seal of approval that indicates that a product meets the eco-label standard / criteria. It provides customers with visible evidence that the product is desirable from an environmental and health perspective.

Environmental claims can be tracked more easily. Competitors and customers are in a better position to evaluate the validity of a claim.