ECO LABEL Revives Eco Tourism

Ecotourism, which started as a whim until a few years ago, is transforming into a new collective conscience. Quickly recognizing a marketing opportunity, the hotel industry started promoting eco-tourism that attracts the environmentally friendly consumer.

Firms operating in the hospitality and tourism industry recently are targeting the eco label, and those present are doing their best to integrate sustainable practices. They are implementing the recycling of waste, harnessing solar and wind energy to become energy efficient, offering linen reuse programs, and more.

As an example from the world, the chain of hotels in Chennai, South India's first eco-conscious business hotel, is currently saving about 40% energy through various measures.

For example, a guest can save electricity by pressing a green button placed in each room to set the room temperature to a constant 24 degrees. ECO LABEL offers a wide range of ecological solutions for the accommodation and tourism sector, with the criteria set for eco tourism.